Soft Gravity

Fast, flexible and viral contest management

Our Promotion Platform allows you to deploy, manage and update a promotion all on your own. At any given time, you’ll have up-to-the minute information revealing the effectiveness and success of your promotion in real time. Your promotion can be structured however you like, from a simple balloting system to complicated Instant Win PIN Codes mechanics.

The Soft Gravity promotion platform is also a very effective way to create a buzz about your brand that can go viral and generate leveraged brand awareness and campaign ROI. Our “tell-a-friend” features help you quickly build a database of new prospects and then leverage those social connections to explode the adoption of your campaign.

Benefits to choosing Soft Gravity

Short Turnaround: With our platform you can launch a new promotion in as little as five days depending on the scope.

Complete control: You manage all aspects of your promotion from start to finish, including content, updates and reporting.

Features:

Versatile Instant Win

• Supports instant win functionality with specific prize pools tied up to individual PIN codes (or sets of codes)

• For Unique PIN Codes, the odds of winning are calculated based on the PRIZES/PINS probability (See our Flat Jacks Promotion)

• For Non-Unique PIN Codes the odds of winning are determined on a time-based mechanic where the prizes are evenly distributed over time until the end of the contest (See our Maple Leaf contest)

Tell-A-Friend (TAF)

Allows TAF feature through email, Facebook or both.

• Email: Provides full creative freedom with an unrestricted email layout that allows you to collect as much, or as little, information as required

• Facebook: Provides full control over the image and message options available to the user to post on their wall. Allows you to provide multiple image and message options for the user to choose from

Powerful Registration Form

• Allows customization for any type of data to be captured

• Supports custom error and success messages

• Supports captcha validation

PIN Codes

• Allows for PIN Code contests with Unique and Non-Unique PIN Codes

• Allows for contests that use a combination of Unique and Non-Unique Codes

Static content pages

Supports a number of content pages such as Contest Rules and Regulations, Prizes, Privacy Policy etc.  

Reports

• Provides real-time reports via administration tool.

• Allows exporting data to CSV files which can be manipulated in Microsoft Excel.

Standalone website

All Soft Gravity promotions have their own website.

Templates customization

Access via administration tools to CSS and HTML code for complete control over the appearance of websites.

User login functionality

Support for user profiles, with login, logout, reset password functionality as well as customize pages with user information.